Upcoming Workshops

December 2018
  • Visual Merchandising
    • Anchor Faculty

      Ms. Nijoo Dubey

    • 12-14 December 2018
    • Venue

      NID Campus, Bengaluru

    Retail is the fastest growing industry today in India. Retail industry in India is expected to grow to US$ 1.3 trillion by 2020. Retail brands and category brands are competing one on one to catch the attention of the growing aspirational consumers. This trend is driving the retail managers and businesses to innovate constantly at the brick & mortar stores and evolve 360 degree strategies.

    “if advertising is air warfare, visual merchandising is the armored force on ground”
    Visual Merchandising is a Marketing and Design function that augments and supports the advertising activity below the line for the brand and the business. It’s a creative and strategic activity on the retail floor interfacing and interacting with the shopper.